Launch of call for projects: Viparis Experimentation

As part of the Viparis 2025 trajectory, which aims to durably diversify the appeal of its iconic venues, this Call for Projects aims to deploy innovative ideas that will enhance the visitor experience on site. From 3 July to 6 October 2023, all economic players with a cultural or sporting project are invited to submit their entries.

Viparis wishes to accelerate the deployment of innovation from cultural and creative industries (CCI) in its venues. These include the filmmaking and audio-visual media sectors, music and the performing arts, visual art, publishing, videogames, design and architecture. The technology associated with creation (VR, AR, XR, mapping, spatialised narrative, etc.) remain a driver of social connection and engagement with audiences. Furthermore, new urban sports (parkour, paddle tennis, 3x3 basketball, etc.) can fulfil the needs of certain “Viparisian” communities illustrated in the application file.

This experimentation will allow Viparis to prepare the future by testing innovative ideas and thereby gain heightened community appeal. Viparis venues are entrenched in the city and are genuine laboratories for experimentation. This project will help Viparis acquire better methodological agility and envisage the development of new business models that are complementary to its traditional activities. It will also help to source innovations on a wider scale, from abroad, and in so doing draw inspiration from the best practices of its potential partners.

In this call for projects, three Viparis sites have been identified for the deployment of experiments: 

• Palais des Congrès de Paris, at the heart of Paris, ultra-accessible and connected with the world,
• Paris Nord Villepinte, the benchmark reference for major professional events,
• Paris Expo Porte de Versailles, a unique destination in Europe, a city in the city.

Companies interested in proposing their project can submit their application up to the deadline of 6 October to innovation@viparis.com on online at: https://plateforme.frencheventbooster.com/program/experimentation-challenge